✓ Trade show: Salone del Mobile Milan 2027, the world’s largest trade show for design, furniture and interior fit-out
✓ Dates: from Tuesday 13 to Sunday 18 April 2027
✓ Venue: Fiera Milano Rho, Strada Statale del Sempione 28, 20017 Rho Milan (Italy)
✓ Edition: 65th edition (Salone del Mobile Milan has existed since 1961)
✓ Surface: 180,000 sqm of exhibition space
✓ Exhibitors: 2,000 exhibitors expected from more than 35 countries
✓ Visitors: 370,000 visitors expected
✓ Frequency: annual
✓ Recommended stand builder: TheStandExperts for a turnkey custom exhibition stand
Salone del Mobile Milan, the world’s largest furniture design trade show 🌍
The Salone del Mobile Milan is the world’s largest furniture design trade show. Founded in 1961, the Salone has become in over 60 years the absolute reference event of global design. For 6 days, it turns Fiera Milano Rho into the world capital of design, alongside the legendary Milan Design Week that takes over the whole city.
The 2026 edition confirmed its power with 370,000 visitors from 146 countries and 2,000 exhibitors. For 2027, the Salone is aiming even higher with a focus on sustainable design, Made in Italy fine craftsmanship, biomaterials, EuroCucina (kitchens, biennial) and Workplace3.0 (office furniture).
A few key figures that sum up the power of Salone del Mobile Milan:
- 2,000 exhibitors from 35+ countries (70% Italian)
- 370,000 visitors from 146 countries
- 24 halls of Fiera Milano Rho in use
- SaloneSatellite · 600 young designers under 35
- Milan Design Week running in parallel across the city
Past editions of Salone del Mobile Milan in figures:
| Edition | Year | Exhibitors | Visitors | Exhibiting countries |
|---|---|---|---|---|
| 63rd edition | 2025 | 2,000 | 370,000 | 146 countries |
| 64th edition | 2026 | 2,000 | 370,000 | 146 countries |
| 65th edition (upcoming) | 2027 | 2,100+ expected | 380,000+ expected | 150+ countries |
When and where Salone del Mobile Milan 2027 takes place 📅
The 2027 edition of the Salone del Mobile will take place from Tuesday 13 to Sunday 18 April 2027 at Fiera Milano Rho, alongside Milan Design Week. The trade show occupies 24 halls.
Exact address: Fiera Milano Rho, Strada Statale del Sempione 28, 20017 Rho Milan (Italy).
Opening hours of Salone del Mobile Milan 2027:
| Day | Date | Hours |
|---|---|---|
| Tuesday | 13 April 2027 | 9:30 am to 6:30 pm |
| Wednesday | 14 April 2027 | 9:30 am to 6:30 pm |
| Thursday | 15 April 2027 | 9:30 am to 6:30 pm |
| Friday | 16 April 2027 | 9:30 am to 6:30 pm |
| Saturday | 17 April 2027 | 9:30 am to 6:30 pm |
| Sunday | 18 April 2027 | 9:30 am to 6:00 pm (closing day) |
The Salone is strictly reserved for professionals from 13 to 17 April: architects, interior designers, retailers, distributors, hoteliers. Saturday and Sunday are open to the general public.
How to get to Salone del Mobile Milan 2027 🚇
Fiera Milano Rho enjoys outstanding transport links, 30 minutes from Milan city centre and 30 minutes from Malpensa.
By plane: Milan Malpensa (MXP) at 20 km, 25 min by Malpensa Express. Milan Linate (LIN) at 25 km.
By metro: line M1 (red), Rho Fiera Milano station (direct exit).
By train: Rho Fiera Expo station, direct train from Milano Centrale in 12 min.
By Salone shuttle: shuttles from partner hotels and Design Week districts (Brera, Tortona, Ventura).
By tram: line 16 connects Milan city centre.
By car: motorways A4, A8 · Fiera exit. 10,000+ parking spaces on site.
The major exhibitors at Salone del Mobile Milan 🏢
The Salone del Mobile gathers the global elite of furniture design: 1,400 Italian brands including the design icons, plus the international leaders.
Among the major recurring exhibitors at Salone del Mobile Milan are:
- B&B Italia, Cassina, Poliform, Molteni&C · Italian design icons
- Kartell, Driade, Magis, Pedrali
- Flos, Artemide, Foscarini, Luceplan · lighting
- Boffi, Bulthaup, Poggenpohl, Valcucine · premium kitchens
- Knoll, Vitra, Herman Miller · office furniture
- Minotti, Flexform, Edra, Baxter
- Roche Bobois, Ligne Roset, Cinna (France)
- HAY, Muuto, Ferm Living, Carl Hansen (Scandinavia)
- Roset Studio, Frag, Living Divani
- Kvadrat, Sahco, Élitis · upholstery fabrics
- Antoniolupi, Agape, Ceramica Cielo · designer bathrooms
- SaloneSatellite · 600 young designers
- Workplace3.0 hall · office furniture
The organisation into 3 major events running in parallel (Salone Internazionale del Mobile + Workplace3.0 + EuroCucina/FTK in even years) makes navigation easier.
The main sectors of Salone del Mobile Milan 2027:
| Sector | Examples of equipment and players |
|---|---|
| Classic Furniture | High-end traditional furniture |
| Contemporary Furniture | Iconic contemporary design |
| Luxury Furniture | Custom pieces, fine craftsmanship |
| Lighting | Designer and architectural lighting |
| Workplace3.0 | Office furniture, coworking |
| SaloneSatellite | Young designers under 35 |
| Bath & Wellness | Designer bathrooms, spa |
| Textiles & Surfaces | Fabrics, wallpapers, materials |
Why exhibit at Salone del Mobile Milan in 2027 💡
Exhibiting at the Salone del Mobile Milan means taking your place on the world stage of design. Its 370,000 visitors include the international architects, interior designers, retailers and hoteliers who shape their collections and projects.
There are many good reasons to book a stand at Salone del Mobile Milan 2027:
- Meet 380,000 design visitors from 150+ countries in 6 days
- Sign seasonal contracts with retailers and concept stores worldwide
- Present your collections in the most prestigious design showcase
- Capture the contract markets in hospitality and corporate
- Identify your partners among international distributors
- Network with star architects and influential designers
- Worldwide press coverage by design media (AD, Elle Deco, Wallpaper)
The Salone ROI is measured in seasonal orders, contract deals and brand image. Facing the cult scenographies of B&B Italia, Cassina, Poliform (1,500-3,000 sqm), your presence must be artistic and embody your vision.
Entrust your Salone del Mobile Milan 2027 stand to TheStandExperts
Designing a stand for the Salone del Mobile Milan means taking on a triple challenge: creating a scenography consistent with your brand, showcasing your products like works of art and orchestrating cross-border logistics. Our team supports you from the first sketch to the final teardown.
Estimate your stand with TheStandExperts
Answer 8 quick questions to get a personalised estimate
See our past projects right here
Our turnkey support:
| Step | What we take care of |
|---|---|
| Design | Creative brief, 3D plans, choice of materials and custom scenography |
| Production | Workshop production in line with the trade show’s regulations |
| Logistics | Transport, assembly and dismantling at Fiera Milano Rho |
| On-site support | A dedicated project manager present throughout the trade show |
| Dismantling | Collection and optional storage for future editions |
We design stands that are not just beautiful, but built to generate business:
- Optimised product demonstration areas
- Private meeting areas for your strategic appointments
- Product staging that showcases your innovations
- Signage readable from a distance to attract visitors
Whether you are exhibiting at Salone del Mobile Milan for the first time or are a regular at the event, we tailor our proposal to your budget, your booked surface and your brand positioning.
FAQ · Salone del Mobile Milan 2027 ❓
When does Salone del Mobile Milan 2027 take place?
The Salone del Mobile 2027 runs from Tuesday 13 to Sunday 18 April 2027 at Fiera Milano Rho.
Where is Salone del Mobile 2027 held?
At Fiera Milano Rho, Strada Statale del Sempione 28, 20017 Rho Milan. Red M1 metro line, Rho Fiera Milano station.
How many exhibitors at Salone del Mobile 2027?
More than 2,000 exhibitors expected from 35+ countries (70% Italian), across 180,000 sqm.
How many visitors at Salone del Mobile?
370,000 to 380,000 visitors expected from 146 countries, including architects, interior designers, retailers and hoteliers.
How often does Salone del Mobile take place?
Salone del Mobile is annual, in April, since 1961. EuroCucina and FTK are biennial (even years).
How do you get to Salone del Mobile?
M1 metro line, Rho Fiera Milano station. From Malpensa: 25 min by Malpensa Express. From Milano Centrale: 12 min by direct train.
Who can visit Salone del Mobile?
From 13 to 17 April: strictly trade only (architects, interior designers, retailers). Saturday and Sunday: open to the general public.
How much does a stand cost at Salone del Mobile 2027?
Fiera Milano rates: around €500 to €800 excl. VAT per sqm. Plus €1,200 to €6,000 excl. VAT per sqm for design and production (Salone stands = museum-grade premium scenography, among the most demanding in the world).
Why use an exhibition stand builder for the Salone?
A design-specialised exhibition stand builder knows how to create museum-grade scenography (noble materials, lighting, staging), masters the Fiera Milano regulations and cross-border logistics.
Who are the major exhibitors at Salone del Mobile?
B&B Italia, Cassina, Poliform, Molteni&C, Kartell, Driade, Flos, Artemide, Boffi, Bulthaup, Knoll, Vitra, Minotti, Flexform, Roche Bobois, Ligne Roset, HAY, Muuto, Carl Hansen, Kvadrat.
