Scenography & experience · 20 years

Event stands

A stand designed as an event within the event: scenography, live entertainment and turnkey logistics. We turn your presence into an experience your visitors remember.

Quote within 48 hrs · Trade shows, congresses, launches, roadshows · All over France

20 yearsof scenography
150,000 sqmof stands delivered
360°concept, assembly, entertainment
nemera stand barcelone 4
The real problem

A beautiful stand is no longer enough. You have to make people live something.

Your visitors are courted by dozens of exhibitors. Without staging or live entertainment, even an attractive exhibition stand becomes a display people walk past without stopping.

A stand nobody notices

No scenography, no visual hook, no experience. Visitors walk past without slowing down.

A setup that only serves once

Designed for a single event, impossible to reuse on the next date. You pay for everything all over again, every time.

A coordination nightmare

Design, manufacturing, transport, assembly, entertainment across several cities: five suppliers, zero nights of sleep.

The definition

What is an event stand?

An event stand is a scenographed setup designed as an experience, not a mere showcase. It combines architecture, live entertainment, point-of-sale displays, a photocall, screens and a visitor journey to leave a lasting impression at any type of event: trade shows, congresses, product launches, roadshows or corporate evenings. The goal is not to exhibit, it is to bring your brand to life.

The countdown schedule of an event stand
Countdown schedule of an event stand Six milestones from D minus 90 to the big day: brief, 3D scenography, manufacturing, logistics, live entertainment, dismantling. D-90 1 Brief & concept D-75 2 3D scenography D-45 3 Manufacturing D-10 4 Logistics & assembly The big day 5 Entertainment D+2 6 Dismantling

Indicative schedule. Lead times adjust to the scale of the setup.

What it changes for you

A stand that works for your brand

  Scenography that stops visitors

Visual hook, lighting, a carefully designed journey. We create the effect that turns heads in the aisle.

  An experience that generates leads

Welcome area, demos, live entertainment, photocall: we turn footfall into conversation, and conversation into contacts.

  A setup that lives across several dates

Roadshows, trade show tours, recurring events: we design an adaptable stand, reassembled from one city to the next.

  One supplier, from concept to entertainment

Design, manufacturing, transport, assembly and operation on the big day. You have one contact, not five.

1-minute selector

Find the right event setup

Four questions to identify the most effective format for your event and your goal. No personal data required.

Which setup for your event, in 1 min

4 questions, one personalised recommendation

Question 1 / 4

What type of event?

The right format

Which setup for which event?

Every event has its own logic. Here are the formats and the stand fit-out we recommend depending on your goal and context.

Type of eventKey goalRecommended setupRecommended lead time
Trade showAttract and qualify visitorsCustom scenographed stand, demo area2 to 4 months
CongressCredibility and a space for discussionStand with a meeting lounge (see our double-decker stands), strong signage2 to 4 months
Product launchWow effect and a platform to speakImmersive scenography, screen, photocall1 to 3 months
Multi-city roadshowRepeat the setup everywhereReusable portable kit, quick assembly1 to 2 months
Corporate eveningHost and bring people togetherHospitality space, furniture, mood lighting3 to 6 weeks
Pop-up showroomImmerse visitors in the brand universeComplete fit-out, scenographed journey1 to 3 months

The lead times in this table are indicative and vary with the scale of the setup, the city and the availability of assembly slots. For a precise schedule, request a personalised quote.

Our method

From idea to live event: 6 steps

An event setup does not stop at assembly. We stay with you right through to operation on the big day.

1

Brief & concept

We frame the goal, the message and the experience to create.

2

3D scenography

Design of the visitor journey and sign-off in 3D.

3

Manufacturing

Structure, furniture, displays and product supports built in our workshop.

4

Logistics & assembly

Transport and installation, in one city or several.

5

Big-day entertainment

Hosts, demos and full management of the setup during the event.

6

Dismantling & storage

Take-down, return transport and safekeeping for the next date.

Proof

Setups that create the event

Every project is designed, built and run by our teams. Browse all our projects.

nemera stand barcelone 3
Product launch · 60 sqm

Product showcase & speaking platform

Signature display counter, video screen, demo area. A setup designed for photo opportunities and social media.

Strong content generation on the big day

bouygues stand 682x1024 1
Congress · 90 sqm

Conference & hospitality space

Illuminated signage, a space for discussion and a welcome counter. Credibility and confidentiality for every conversation.

Client meetings back to back all day long

nemera stand barcelone 5
Evening event & showroom

An immersive hospitality space

Furniture, a living green wall and mood lighting: a welcome journey that puts the brand universe centre stage.

The show’s natural meeting point

Our setups

Event stand formats

Depending on your event and your budget, we choose the most cost-effective setup, from spectacular custom builds to portable kits.

Custom scenographed

The ultimate experience, designed from scratch for your brand.

Custom exhibition stands →

Reusable modular

An adaptable base, reassembled event after event.

Modular stands →

Portable roadshow kit

Lightweight, transportable, express assembly for tours.

Luxury / premium stands

High-end finishes for launches and evening events.

Why TheStandExperts

Scenographers, makers and logistics experts under one roof

We do more than draw a stand. We design an experience, build it and run it on the ground, all over France.

  • In-house scenography studio: concept and 3D done in-house.
  • Workshop manufacturing: structures, displays and furniture fully under control.
  • Multi-city logistics: a roadshow managed end to end.
  • Big-day entertainment: hosts and full operation of the setup.
  • Storage & re-use: your setup will serve again.
François Sire, founder of TheStandExperts, assembling a stand
François SireFounder of TheStandExperts · Exhibition stand builder for 20 years

François has been designing and running event setups for 20 years: scenography, workshop manufacturing and big-day operation by his teams, in one city or on tour.

They put their trust in us

What our clients say

★★★★★

“Our product launch was a huge hit. The photocall went round every social network, exactly the effect we were after.”

Léa T.
Communications Manager

★★★★★

“A roadshow across 5 cities managed without any stress. Same setup, same quality everywhere, we did not have to deal with a thing.”

Anaïs M.
Events Director

★★★★★

“The live entertainment on the day was a game changer. Far more qualified contacts than last year.”

Pierre C.
SME Managing Director

All over France

Your event stand, in every city

We design, assemble and run your setups at France’s major event venues, and we follow your roadshows from city to city.

Paris region

Paris · Villepinte · Porte de Versailles · La Défense

South & South-East

Marseille · Montpellier · Lyon · Nice

West & North

Toulouse · Nantes · Lille · Bordeaux

We answer everything

Event stands: your frequently asked questions

A custom stand describes a way of building: a unique stand constructed from scratch. An event stand describes an intention: a scenographed, animated setup designed to create an experience. An event stand can be custom-built, modular or portable depending on the event. See our custom exhibition stands.

The budget depends on the format, the surface area, the entertainment and the number of dates. A portable roadshow kit costs far less than a custom immersive scenography. We put together a clear, fully priced quote within 48 hrs.

Yes. We design a setup built to be transported and reassembled quickly, and we handle the logistics from city to city. You keep the same impact at every stop without multiplying suppliers.

Yes, we run the setup on the day: hosts and hostesses, demonstrations, visitor flow management and on-site logistics. You focus on your meetings, we take care of the rest.

Congresses, product launches, roadshows, corporate evenings, pop-up showrooms, seminars. Whenever your brand needs staging in a space, we design the right setup.

Allow 1 to 4 months depending on the scale: a few weeks for a portable kit, several months for an immersive scenography. The earlier you start, the more polished the design. An express setup remains possible at short notice.

Beyond events: our stand fit-out and stand layout services refine your space, and our exhibition stand builder services cover everything we do.

Stop exhibiting. Start creating an experience.

Tell us about your event and your goal. We come back with a concept and a price within 48 hrs.

Reply within 48 hrs · Concept, manufacturing, entertainment · All over France