Maison Reynaud, a benchmark in seafood and gastronomy since 1924, entrusted The Stand Experts with the design of a custom exhibition stand at SIRHA 2023, the world’s leading hospitality and food service trade show, in Lyon.
For this unmissable gastronomy event, Maison Reynaud wanted to bring its brand universe to life and showcase the excellence of its seafood products to the professionals and chefs attending the show.
The Stand Experts supported the house from design to turnkey delivery, with an immersive, marine-inspired stand: large ocean-blue visuals, a suspended “Maison Reynaud 1924” sign and natural materials creating a warm, refined atmosphere.
At the heart of the setup, a culinary demonstration area hosted by chefs and spectacular seafood displays set the pace for the brand’s presence throughout the event.
The result: an elegant, immersive custom exhibition stand that celebrated Maison Reynaud’s expertise and made its pavilion one of the highlights of SIRHA 2023.
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